The Power of Conformity: How Social Animals Maintain Their Group Identity
The idea that social animals inherently limit their individualism in order to conform to the group is a concept that has been around for centuries. However, it has recently been reinforced by a new study from the University of Oxford, which found that even when given the opportunity to express their individuality, social animals still prefer to conform. The study, which was conducted on wild sociable weavers, found that even when presented with a choice between an individual solution and a collective solution, the birds still preferred to conform. This is an important discovery that could have implications for understanding human behavior and the importance of conformity.
source: Phys.org